The Main Eyebrow Shapes
Soft angled: a gentle arch with a slight angle at the peak. The most universally flattering. Rounded: a smooth curve with no sharp peak, softening. Straight (flat): little or no arch, which makes the face look shorter and more youthful. High arched: a dramatic, lifted peak that adds length and lift. S-shaped: a curved start and a higher, tapering tail; it takes a lot of natural brow to carry.
Which Eyebrow Shape Suits Your Face Shape
Round: an angled, higher arch adds length and structure. Avoid round brows that repeat the face's curves. Square: a soft, rounded arch balances a strong jaw; very angular brows make it look harsher. Oblong (long): straight, flatter brows draw a horizontal line that makes the face look shorter. Heart: a rounded, low arch softens a wide forehead.
Diamond: curved brows soften wide cheekbones. Triangle: a slightly longer brow with a soft arch adds width at the upper face. Oval: a soft angle suits it best, though most shapes work.
Read more: Face Shapes: The 7 Types and How to Tell Yours Apart
Map Your Brows in Three Points
Hold a pencil or brush straight up against the side of your nose. Where it meets the brow is the start. Angle it from the side of your nose through the outer edge of your iris (looking straight ahead): that's where the arch should peak. Angle it from the side of your nose past the outer corner of your eye: that's where the brow should end.
Mark the three points lightly with a brow pencil before plucking or trimming. Remove hairs below the brow line and between the brows; be cautious above the brow, where over-plucking is hard to undo.
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Thickness and Colour
Fuller brows usually look younger. Brows thin with age, so many people fill them in lightly with a pencil or powder, using hair-like strokes. For colour, a shade close to your natural brow or slightly lighter than dark hair looks most natural. Men's brows usually need only tidying: remove strays between the brows and trim long hairs, keeping the natural shape.
Read more: What Makes You Look Older (and What Takes Years Off)
Brow Shapes Matched to Your Face
Ollie Pro's brow shapes are matched to the face shape the free face scan in Ollie Stylist measures, so you can see which brow suits your outline before you shape anything. Not sure of your shape? Start with what is my face shape.